Leaders Elite, a North American online membership-based training and coaching program for real estate professionals, will present the following Webinars during August 1-15, 2009.

• August 5: Product Mixture: Do you have a plan for your inventory? – Group Coaching Call. Presented by Coach Ron Alpert. This can’t-miss Webinar will teach you how to properly position your listing inventory to maximize the return on your time spent and, more importantly, profitability.
• August 10: Sell Your Way to the Top. Presented by Mark Leader. Do you have what it takes to rise to the top of the real estate industry? In this presentation, Mark will share what you need to do not only to survive but to thrive in any marketplace, during any economic condition. This presentation is open to all Leader’s Choice Graduates and their guests.
• August 12: Value of One Client – My Personal Advantage. Presented by Lori Scott. Would you agree finding a new client is hard? If you are not getting repeat business and referrals from relationships you have already built, you will want to attend this Webinar to learn how to keep relationships and build your referral base with a systematic approach.
• August 13: Five Effective Farms, Finding Your Niche. Presented by Phil Clodgo. This Webinar will reveal the exclusive components of the selection process – commercial or residential; what niche selling is; and becoming the “Best in Class.” Get the answers to these and many other questions during this exclusive Webinar that will help you become best in class – whatever your niche.

Developed and led by Mark Leader, Leaders Elite’s virtual-based program offers monthly Webinars, coaching and communication templates as well as an effective activity planner developed by Leader.

Non-members may sign-up for a free 30-day membership to Leaders Elite. For more information, visit www.leaderselite.com.

Leaders Elite, a North American online membership-based training and coaching program for real estate professionals, is offering a new management tool to its members — Manage My Short Sale™.

The Web-based application allows real estate professionals to manage short sale listings while simultaneously keeping close tabs on the entire short sale process from beginning to end. Manage My Short Sale also helps manage any loan modifications transactions for clients. Some of the benefits of the product include lender-specific short sale packages and direct lender contacts, automatic e-mail notification when updates occur, educational and training videos on how the short sale process works and current specifics on each state’s foreclosure laws.

As part of membership, Leaders Elite members will be able to take advantage of Manage My Short Sale at no charge.

“Anywhere, at any time, the real estate market is what you see it is,” said Mark Leader. “Manage My Short Sale has a number of benefits to give Leaders Elite members that extra Leaders’ edge in a market where short sale listings and loan modifications are a huge part of today’s business.”

Developed and led by Mark Leader, Leaders Elite’s virtual-based program offers monthly Webinars, coaching and communication templates as well as an effective activity planner developed by Leader.

Other Elite Tools available through Leaders Elite include AddressGrabber™, Activity Planner, Virtual Marketing Agency, Expired Leads, FSBO Leads, Mark’s Money Makers and My Power Presentations.

Non-members may sign-up for a free 30-day membership to Leaders Elite. For more information, visit www.leaderselite.com.

This e-mail came from Charlyn Bridges of Howard Hanna Realtors in Canton, Ohio, who recently completed the nine-week Leader’s Choice course.

I first met Mark Leader at a seminar sponsored by my company. During this talk, he engaged me with a concept I had long believed in but hadn’t heard any other professionals express: REALTORS® shouldn’t dictate to a seller the price of their home.

In fact, I assumed I was going against industry standards when I told my sellers that we would all look at the market statistics and come to an intelligent decision together. Since Mark’s ideas resonated with my own, I determined to listen more closely to what he had to say. I found myself trusting his counsel more and more. My husband, who is also a licensee, was with me for the introductory seminar, signed up for the nine-week class and designated me as the attendee.

The biggest change in my life was the concept of prospecting. I, who taught college-level classes on public speaking — for people who were terrified of public speaking — found myself making excuses NOT to pick up the phone. My breakthrough came when I had to find a place for some very special buyers. They wanted to be in a condominium complex — on the golf course — and there was nothing on the market to meet their needs. I had no choice. I had to start calling everybody who lived there to help me.

I described my buyers: “pre-approved, ready to buy, retirees, didn’t have to sell before they could buy, had already seen everything on the market … ” The results were astonishing! People were nice and very willing to help me. I actually had condo owners calling to help me. This turned out to be fun. Prospecting, fun? Imagine that! I found my buyers a condo within the week.

Several other condo owners want to stay in touch with me when they put their places on the market later in the year. Now that Mark Leader has helped me slay the prospecting dragon, I’m strategizing my next move: call the older neighborhoods that have the kind of homes I prefer to list. And on and on …

I also appreciate the management tip: Arrive early, prospect regularly, and clear your desk at the end of the day so you can start fresh on the morrow. This course was well worth the tuition. With Mark’s teaching and ongoing life philosophy, this is not only a career change; it’s a life change.

Most cordially,
Charlyn M. Bridges, GRI, HHS
Specialist in Older Homes

This article by Mark appeared in the Council of Real Estate Brokerage Managers’ Management Issues & Trends, Spring ‘09

Anywhere, at any time, the real estate market is what you see it is.

If you believe you can succeed in the market, then you can. If you believe that the market is a disaster for everyone, then you cannot.

If you think nothing else will happen today – then nothing will happen.

You can go to all the real estate classes you want and employ self-motivation to work harder, but if you do not believe in your own ability to succeed, it won’t happen.

Of course, real estate professionals have to be realistic about the market in which they work. You can’t constantly have 20% price increases along with 2% wage increases. That kind of market had to come to an end.

Real estate brokers and agents must face the truth of the current market. They must believe in their own abilities to manage and to sell homes in this market.

Everything else is teachable, but believing in yourself has to come first.

I’ve developed 16 basic principles that allow a sales professional to have not just a good year, but an extraordinary year, regardless of the real estate market.

•1.      Aim : You need to have a definite aim in life, not just a vague sense of what you’d like to be doing in a few years. This aim is what defines your days.

•2.      Self-confidence: Every sales professional needs to develop a strong sense of confidence in his ability to do anything. Success is impossible without self-confidence.

•3.      Initiative: If you don’t take a chance, you don’t stand a chance. Sales professionals are by nature risk-takers.

•4.      Imagination: Every successful sales professional needs to be creative in developing solutions to the problems that occur in every transaction and in finding new ways to attract new business.

•5.      Action: In order to be successful, you need to be active, not passive, particularly in a slow market.

•6.      Enthusiasm: Enthusiasm builds confidence in you and in your clients. No one wants to work with an agent who lacks passion about real estate.

•7.      Self-control: Times are tough, and agents, along with everyone else, can get frustrated. But expressing that frustration is one of the fastest ways to lose a client or a deal.

•8.      Perform more work and better work than you are paid to perform.: The greatest gift a REALTOR® can give is great customer service, not an expensive closing gift.

•9.      Develop an attractive personality: Everyone in the sales community needs to recognize the traits that make others comfortable and pleasant to be around, and develop these traits themselves.

•10.  Accurate thought: Would you want to work with a scatterbrain while making the largest investment of your lifetime?

•11.  Concentration: Clients need focused, thoughtful support more than ever.

•12.  Persistency: There is not one giant step that does everything. It’s a lot of little steps.

•13.  Failures: Learn to look at your failures as lessons to be learned, and they will have a positive impact on your life and career.

•14.  Tolerance and sympathy: If someone hurts you, learn to forgive them, and try to be understanding. Success is the greatest revenge.

•15.  Work ethic: Develop the good work habits that earn you a reputation as one of the hardest-working agents in your market.

•16.  The Golden Rule: Ultimately, in real estate as in life, you reap what you sow.

Leaders Elite, a North American online membership-based training and coaching program for real estate professionals, is pleased to announce that partner Landvoice has upgraded its Expired service exclusively for Leaders Elite members.

Landvoice is the nation’s original and No. 1 source for For Sale By Owner (FSBO) listings. The company also complements its FSBO service with a revolutionary Expired Information System, where it adds the owner contact information that is missing from the expired listings in an MLS.

As a part of membership, Leaders Elite members get access to Landvoice’s FSBO and Expired Leads services. With the upgrade to the Expired Lead service, members can take advantage of the following:

• Finding all missing owner names through superior tax data
• Finding real owners if there is a non-owner occupied property
• Removing duplicates if the same properties are sent multiple times
• Identifying phone numbers on the “Do Not Call” registry
• Free customer and technical support
• Much more!

Non-members may sign-up for a free 30-day membership to Leaders Elite. For more information on how to access the Landvoice services, visit www.leaderselite.com. Go to Elite Tools, then Expired Leads and click the “Activate Account” button.

Developed and led by Mark Leader, Leaders Elite’s virtual-based program offers monthly Webinars, coaching and communication templates as well as an effective activity planner developed by Leader.

Other Elite Tools available through Leaders Elite include AddressGrabber ™, The Wise Agent, Manage My Short Sale™, Activity Planner, Virtual Marketing Agency, Mark’s Money Makers and My Power Presentations.

This e-mail came from Deborah Puglia of Howard Hanna Realtors in Pittsburgh, who recently completed the nine-week Leader’s Choice course.

Dear Mark,

As this class draws to a close, I wanted to express my appreciation to you and all those involved in Leader’s Choice. I have found the classes to be very informative and empowering. You have provided me with the tools necessary to move my real estate career to the next level and beyond.

You taught the class on “The Cost of Waiting” at the perfect time. One of my listings was not just the highest-priced home on a street — but the highest priced home in the neighborhood. An offer came in (I was the buyer’s agent, too) which was about 18% less than the asking price. During the negotiating process, I used “The Cost of Waiting” technique with my sellers and they saw the value in my words. Today, I am in possession of a commission check for slightly more than $6,000 and have bragging rights for being the agent that sold the most expensive home ever in the community of West Newton.

Thank you again for all your words of wisdom. Your offer of continued support is comforting, and I am looking forward to becoming active with Leaders Elite.

I wish you continued success with Leader’s Choice.

Respectfully,

Deborah Puglia
Howard Hanna Realtors
Mid Mon-Valley Office
Belle Vernon, Pa.

This e-mail came from Anna Marie Dulik of Howard Hanna Realtors in Pittsburgh, who recently completed the nine-week Leader’s Choice course.

Dear Mark,

I wanted to take this opportunity to thank you for conducting the Leader’s Choice seminar in the Pittsburgh area this year. I am glad that I was able to be a part of this amazing learning experience, and I know that I will be using many sections of this program for years to come.

Feeling that my skills in prospecting and time management were somewhat lacking, I decided that this course might just be what I needed to take my career to the next level — and I am very glad that I took the time out of my busy schedule to attend the entire seminar.

Your course gave me the tools to improve my skills, the confidence to know that I am in control of my own income capabilities and the dialogue and steps for success.

Again, thank you for bringing this amazing seminar to our area!

Sincerely,

Anna Marie Dulik
Howard Hanna Realtors
Pittsburgh, Pa.

Marylyn B. Schwartz, CSP, an expert in real estate and corporate sales training/management and team development — and a trainer for Leader’s Choice — recently sat down for a Q&A with Jan Hatfield-Goldman, VP, Research and Education for Worldwide Employee Relocation Council (ERC), who researches corporate relocation trends and patterns.

RISMEDIA, July 9, 2009 — It would be difficult to find any segment of U.S. business unaffected by the economy to some greater or lesser degree. There is a veritable spider web of interconnectedness when it comes to one segment of the workforce being affected by what happens in another. Hotel maids and bellhops are experiencing reduced income as a result of the slowdown in booked conferences/conventions and recreational guests. No question, we are all in this together, and no one knows that more than Jan Hatfield-Goldman, VP, Research and Education for Worldwide Employee Relocation Council (ERC) …

Read the rest of the interview from RISMedia here.

Leaders Elite, a North American online membership-based training and coaching program for real estate professionals, will present the following Webinars during July 16-31, 2009.

•  July 16: Learning from the Best. Presented by Thomas and Mechelle Wilder. In this Webinar, you will look at key people from the Scriptures and explore the traits that made them winners in adverse circumstances. Other key points will be the profile of winners and the basic difference between winners and losers.
• July 21: Short Sales. Presented by Bob Lachance. Manage My Short Sale^TM allows you to manage your short sale office from any location, giving you total control over your short sale business. The system allows you to communicate with your clients, learn from other users and stay up to date with the latest changes to the preforeclosure industry.
• July 22: Are you getting at least two referrals during each transaction? – Group Coaching Call. Presented by Coach Ron Alpert. You should be getting two or more referrals from each one of your transactions before the closing. If you’re not or know that you could be doing more to build your referral business, then you need to attend this Webinar. Now is the time to begin managing toward success.
• July 25: Introduction to the NEW AddressGrabber Software, NEW to Leaders Elite. Presented by Ben Syzek of eGrabber. Building a database of fresh buyers and sellers is the first task of every real estate agent. Have you ever wondered how successful real estate agents continually refresh their database of prospects? This Webinar will show you how real estate top producers use freely available sources of lists on the Internet to build targeted prospect lists in their neighborhood.
• July 27: My FSBO Leads. Presented by Oyvind Ragnhildstveit. This Webinar, available only to Leaders Elite members, will reveal the exclusive components of activating your account, getting your FSBO leads and learning helpful hints.

Developed and led by Mark Leader, Leaders Elite’s virtual-based program offers monthly Webinars, coaching and communication templates as well as an effective activity planner developed by Leader.

Non-members may sign-up for a free 30-day membership to Leaders Elite. For more information, visit www.leaderselite.com.

Mark Leader, North America’s No.1 real estate sales speaker/trainer and founder of Leaders Elite, is pleased to announce that Yolly Seedtibood with Crye-Leike REALTORS® in North Little Rock, Ark., has been named the Leaders Elite Wall of Fame’s Star of the Month for June 2009.

Developed and led by Mark Leader, Leaders Elite is a North American online membership-based training and coaching program for real estate professionals. The virtual-based program offers monthly Webinars, coaching and communication templates as well as an effective activity planner developed by Leader.

Seedtibood received this international recognition from Leader for her total points and dollar amounts accumulated in June. She also received recognition for being the top producer in June for appointments scheduled and as top lister for properties and overall listings.

Gary DeGrandchamp with Real Estate One, Inc., in Livonia, Mich., was the top lister for buyers in June. Both individuals competed for the awards with other Leaders Elite real estate professionals from throughout North America.

Seedtibood is a member of the North Pulaski Arkansas Board of Realtors and has achieved the ABR (Accredited Buyer Representative) and MMDC (Crye-Leike Multi-Million Dollar Club). This is her fourth year with Crye-Leike REALTORS.

DeGrandchamp is a member of the Western Wayne Oakland County Association of Realtors (WWOCAR), Michigan Association of Realtors (MAR) and National Association of Realtors (NAR). He has received the Rising Star Award and a Gold Membership in the Multi-Million Dollar Round Table with Real Estate One. DeGrandchamp has been with Real Estate One for more than five years.

For more information, e-mail info@leaderselite.com or visit www.leaderselite.com.